Sunday, July 28, 2013

Gender-sensitive radio programming guidebook published

Pakistan News & Features Services

An illustrative guidebook and manual entitled media guide for gender-sensitive radio programming has been published to help radio journalists and broadcasters for producing programs on the subject. 

The guidebook, published by Search For Common Ground (SFCG) Pakistan will be helpful to create public awareness and support for leadership role of women politicians as effective decision-makers in government. 

Guiding journalists on development of gender-sensitive programming, the tastefully designed and illustrated handbook has been published in both Urdu and English versions and can easily be downloaded from the website. 

The methodologies of Media Guide for Gender-sensitive Radio Programming are particularly relevant to journalists working in the mass medium of radio. It can also be used by journalists working in print and television media to engage with audiences on specific issues women's political participation and leadership. 

The handbook has been published by SFCG Pakistan as part of its nationwide Women's Initiative for Learning and Leadership (WILL) campaign of its Strengthening Women Parliamentarians for Effective Government project. 

The SFCG Pakistan and its partners are working with women political leaders at provincial and district levels, as well as providing guidelines to media for engaging with audiences on specific issues identified by women politicians and parliamentarians. 

It has published a series of freely available guidebooks and manuals to help media professionals, women politicians, youth leaders and community leaders to effectively work in their respective fields for building a peaceful Pakistan.

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