Tuesday, October 18, 2011

Frankfurt Book Fair 2011 records increase in visitors

Jumbo Editorial Team

The Frankfurt Book Fair 2011, held from October 12 to 16, recorded a slight increase in the number of visitors, with about one per cent more people coming to Frankfurt in 2011 than in 2010, according to the official figures.

With many exhibitors and visitors, not only from the book industry, but also other related industries such as film, games, and information and communications technology, the Frankfurt Book Fair continued to demonstrate that the sphere of interaction for members of the publishing industry has become significantly larger.

Many new areas of specialization, from digital publishing services and computer games production, to legal and financial consultants for cross-medial products, could be found at the Book Fair, spread between the different halls, professional areas and regional sections. In all, around 7,384 exhibitors from 106 countries were present, and the more than 3,200 events attracted approximately 280,194 visitors.

“This is now the time for start-ups, and the book industry is in a positive mood for renewal. An enormous diversity of ideas arises from the combination of enterprising spirit and technological opportunity. The international book and publishing industry has become a lot more multi-facetted,” Juergen Boos, Director of the Frankfurt Book Fair remarked.

The interest in international training and networking events grew perceptibly, such as those offered in collaboration with the Association of German Publishers and Booksellers, under the umbrella of the new conference brand, the Frankfurt Academy.

“The more globalised the books business becomes, the greater is everyone’s need to meet in person at least once a year and that, of course, in Frankfurt. Conversations about people and books are indispensable,” Professor Gottfried Honnefelder, President of the Association of German Publishers and Booksellers, stated.

“Those involved in the market are optimistic. We’re not only talking about the e-book business, we’re already taking action. The face of the Frankfurt Book Fair is one of self-assurance. The framework exists; now each publisher and each bookseller needs to find the right path for itself,” he added.

The Guest of Honour Iceland with its spectacular presentation in the Forum proved to be the absolute highlight for the visitors. With their exuberant will to tell stories and a superb balance of classical sagas and fast-paced, modern literature, and with their generous hospitality, the Icelanders managed to fire the imaginations of the reading public at the Frankfurt Book Fair.

No comments:

Post a Comment